Work
BEVERLY is a luxury washing machine series of Little Swan, Midea. As a product for high-end users, the new generation of BEVERLY replaces the traditional physical button with LCD touching screen, which attracts consumers and brings digital washing experience.
Bring the breath of life and various visual experience by using real texture
Make conditions and levels clear by highlighting important information
Refine details from overall arrangement to small icons
Make the process simple by taking advantage of the touching screen
We showed 31 different washing processes with real texture, which enabled users to choose the right process easily and directly. We made great efforts on adjusting colors, textures and angles to make them appear in perfect harmony.
We laid emphasis on readability when adding information on pictures. We sorted information by using different color and size on primary, secondary and operable information. We made the interface simple and easy to use by concerning each detail.
Waiting is always annoying while washing. We challenged to turn it into a positive feeling. We simulated water flow to make the washing experience more lively. By directly showing remaining time and washing process, we enabled our users to control washing condition at a glance.
What are users expecting on washing machine screen? To answer the key question, we designed 2 interface prototypes with different visual styles and animation. By observing the behaviour of users and interviewing their preference, we sorted their feedback, redefined the concept and improved the final design.
